As a small business, it can be really hard to know how - and what - to dive into when it comes to learning about other points of marketing. Perhaps you have heard of the marketing funnel but have no idea how to utilize it within your own business or brand. Amongst...

Ready to start marketing your medical cannabis dispensary but aren’t sure where to begin? We would love to help you! Guru Marketing has had the privilege of creating all the branding materials for Flora Farms, a medical marijuana dispensary with three locations —...

Are you an individual with a super awesome business or brand, but have no idea how to go about marketing it? If so, Guru Marketing is here to help! We will strategize with you and execute a marketing plan for your company that fits your unique brand. We love...

That's right - we're talking colors! Studies in marketing have found that particular colors have varying effects on customers. Using this conclusion, brands can influence their target audience by simply choosing the proper color combinations when designing content,...

Let's talk about Instagram stories. Ever since Instagram's algorithm switched to a more video-based marketing approach when they introduced IG Stories, IGTV, and Reels, you've probably been overwhelmed with how to keep up with it all. With so many ideas on how often...

We can’t think of a better time than now to begin reevaluating your business marketing approach. Perhaps you are looking for help with building connections with your customers? Maybe you are looking to reassure them that your business is doing everything it can to...

If your business is like most, you’ve probably either had to work remotely for a short period of time, or you are still working from home due to mandatory remote working regulations. We know this can be hard to juggle when you are trying to run a business and manage a...