Oftentimes when we meet a business owner and are discussing website development and website design, it’s difficult to switch their thinking from big to small.

The majority of our clients own businesses in America, and in America, it’s tempting to get caught up into thinking about having more and buying bigger. We want bigger cars, bigger homes, more clothes…and so it goes.

The problem is that when it comes to effective website design, big is not always the answer. In fact, it’s almost never the place to begin.

Website design should begin small with the most basic elements of the business that need to be communicated. Only once the framework has been installed and implemented, should the business add pages, features and products and even then it should do so carefully.

More and more of your customers and clients will be using a mobile device to view your website. Because of this, it’s important that your website is able to be viewed on their phone or tablet, just as easily as it would be on their computer. This is where the design and development of your website is crucial and care must be taken that it doesn’t grow too big and broad to be easily navigated.

If a website is too large and too bogged down with features, you risk losing views and when you lose views, you lose sales.

If the company you’ve chosen for website design is always pushing to add more, you might want to pause and see if their solution really is the best for your business. Big can be better, but it has to be done in the right way and at the right speed.

If you’d like to learn more about responsive web design and web development, or to see what options we can offer you, contact our offices in Joplin, MO today.

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